Legal / Terms of Service

Terms of Service

The agreement between you and Uplift Funnel covering use of the platform, the SDKs, your content, and payment.

Effective 2026-07-25

1. Who you are contracting with

Uplift Funnel is operated by Doğukan Özgür Yılmaz, an individual trading as Uplift Funnel, established in Türkiye at TODO_STREET_ADDRESS, TODO_CITY, TODO_POSTAL_CODE, Türkiye. In these Terms, "we", "us" and "Uplift Funnel" mean that party, and "you" means the person or organisation that opens an account.

By creating an account, installing one of our SDKs, or using the platform, you agree to these Terms. If you are agreeing on behalf of a company, you confirm that you are authorised to bind it.

2. What the service is

Uplift Funnel is a hosted platform for designing mobile onboarding and purchase funnels and delivering them to your app over the air. It consists of a web dashboard, an API, and client SDKs that render your funnels using your app native components and report funnel analytics back to your dashboard.

We do not process in-app purchases. Payments from your end users are handled entirely by Apple, Google, or whichever subscription provider you use. Uplift Funnel reads transaction records from that provider, when you connect one, in order to report and attribute revenue.

3. Your account

You are responsible for the accuracy of your account details, for keeping your credentials and API keys confidential, and for everything done under your account. You must verify your email address before the account becomes usable. You must be at least 18 years old.

Accounts may have multiple members. The account owner controls billing and may add or remove members. You are responsible for the actions of everyone you invite.

4. Your content stays yours

You retain all rights to the funnels, copy, images, video, and other material you upload or create ("Your Content"), and to the data your app sends us. We claim no ownership over any of it.

You grant us a non-exclusive, worldwide, royalty-free licence to host, store, reproduce, transform, cache, and transmit Your Content, solely to the extent required to operate the service for you — which necessarily includes serving your funnels to your end users and generating the analytics you asked for. This licence ends when the content is deleted, subject to the retention periods in our Privacy Policy.

You confirm that you hold the rights to Your Content and that serving it does not infringe anyone else rights or breach any law.

5. What we own

We retain all rights in the platform, the dashboard, the API, the SDKs, the flow schema, and our documentation, branding, and templates. Nothing in these Terms transfers any of that to you. You may use the SDKs only as part of an application that uses the Uplift Funnel service, and you may not reverse engineer, resell, or offer the platform as a competing service.

Templates we publish in the gallery may be used, edited, and shipped in your app without attribution. Once you edit a template it becomes Your Content.

6. Acceptable use

Your use of the platform is subject to our Acceptable Use Policy, which forms part of these Terms. Serious or repeated breaches may lead to suspension or termination under section 13.

7. Fees, and how they are calculated

Pricing is published on our pricing page. Below the free monthly threshold the service costs nothing. Above it, you pay a percentage of the revenue we attribute to your funnels, subject to a monthly minimum.

Because a percentage of revenue is only fair if the measurement is legible, the full method — the matching windows, which events count, which do not, what basis the percentage applies to, how refunds are netted, and when a month is closed — is set out in our Attribution & Billing Terms. Those terms form part of this agreement, and your dashboard shows every transaction that contributed to an invoice.

Usage fees are billed in arrears: the invoice you receive at the start of a month covers the previous month. Fees are stated in US dollars and are exclusive of VAT and sales tax, which are calculated at checkout.

8. Payment and merchant of record

Our order process is conducted by our online reseller Paddle.com. Paddle.com is the merchant of record for all our orders. Paddle provides all customer service enquiries and handles returns. Purchasing from us therefore means entering into a transaction with Paddle, and Paddle terms and privacy notice apply to that transaction in addition to these Terms.

You authorise recurring charges to your chosen payment method until you cancel. If a payment fails, Paddle will retry it and notify you.

9. Refunds

You may request a full refund of any charge within 14 days of that charge, for any reason or none. See our Refund Policy.

10. We will not switch off your live funnels because of billing

This is a commitment, not a courtesy. Your funnels sit in the revenue path of your app, and suspending them would cost you money and damage your users experience. So:

  • Flow delivery is never suspended for non-payment. Your published funnels continue to be served to your app at every stage of an overdue account, including after cancellation.
  • Analytics ingestion and revenue webhooks are likewise never suspended, because they are the record of what happened.
  • What we do restrict, in order: AI features after 7 days overdue, then publishing new versions and starting new experiments after 14 days. Your existing published funnels keep running throughout.
  • We will only close an account for non-payment after written notice and no less than 60 days overdue.

We may suspend serving without notice only where we must: a legal order, a security incident, or a breach of the Acceptable Use Policy that puts the platform or third parties at risk.

11. App store rules are still yours to satisfy

Your app relationship with Apple and Google is yours. We help: the platform refuses to publish a paywall screen that lacks the Terms, Privacy, and restore affordances the app stores require, and our documentation tells you what to declare in App Privacy. But we cannot guarantee any review outcome, and you remain responsible for your app compliance with the App Store Review Guidelines, Google Play policies, and consumer law in the markets you sell in.

12. Data protection

Our handling of personal data is described in our Privacy Policy. Where we process personal data about your end users, we do so as a processor acting on your instructions, on the terms of our Data Processing Agreement, which forms part of these Terms and lists our sub-processors.

13. Suspension, termination, and what happens to your data

You may cancel at any time from your dashboard; cancellation takes effect at the end of the paid period, and usage already incurred is still payable. We may suspend or terminate for material breach of these Terms, for non-payment on the timetable in section 10, or if required by law.

You may export your flows and analytics at any time while your account is active. After termination we retain your data for 30 days so that you can reactivate or export it, then delete it in accordance with the Privacy Policy.

14. Beta features

Features marked beta, preview, or experimental are provided for evaluation, may change or disappear, and are excluded from any availability commitment. Do not rely on them for anything you cannot afford to have break.

15. Warranties and disclaimers

We will provide the service with reasonable skill and care. Beyond that, and to the fullest extent permitted by law, the service is provided as is and we disclaim all other warranties, express or implied, including fitness for a particular purpose and non-infringement.

We do not warrant uninterrupted or error-free operation, and we make no promise about conversion rates, revenue, or any commercial outcome from using the platform. Industry benchmarks quoted on our website are cited as third-party data and are not a representation about your results.

16. Limitation of liability

To the fullest extent permitted by law, neither party is liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, goodwill, or data, however caused.

Our total aggregate liability arising out of or relating to this agreement is limited to the greater of the fees you paid us in the twelve months before the event giving rise to the claim, or one hundred US dollars. Nothing in these Terms limits liability that cannot be limited by law, including for death or personal injury caused by negligence, or for fraud.

17. Indemnity

You will indemnify us against third-party claims arising from Your Content, from your app, or from your breach of these Terms or the Acceptable Use Policy, except to the extent the claim results from our own breach.

18. Changes to the service and to these Terms

We may change the service, and we may change these Terms. For changes that materially reduce your rights or increase your obligations we will give at least 30 days notice by email and by a notice in the dashboard, and the change takes effect at your next renewal after that period. Continuing to use the service after a change takes effect means you accept it. If you do not, you may cancel.

Price changes never apply retroactively to a period already billed, and any rate agreed in writing for a fixed term is honoured for that term.

19. Governing law and disputes

These Terms are governed by the laws of Türkiye, and the courts of Türkiye have exclusive jurisdiction, except that if you are a consumer you keep the benefit of any mandatory protections and forums available to you where you live. Note that the contract for payment itself is with Paddle, and Paddle terms govern that transaction.

Before starting formal proceedings, please write to us at legal@upliftfunnel.com so that we can try to resolve the matter directly.

20. General

These Terms, together with the Acceptable Use Policy, Privacy Policy, Data Processing Agreement, Refund Policy, and Attribution & Billing Terms, are the entire agreement between us. If any provision is unenforceable, the rest stands. Our failure to enforce a provision is not a waiver of it. You may not assign this agreement without our consent; we may assign it as part of a merger, acquisition, or sale of assets, on notice to you.

21. Contact

Questions about these Terms: legal@upliftfunnel.com, or write to Doğukan Özgür Yılmaz, TODO_STREET_ADDRESS, TODO_CITY, TODO_POSTAL_CODE, Türkiye.