Pricing
It is free, and we will tell you before that changes.
Autopilot is in beta. Every account, every app, everything it does — free. When we price it, it will be a flat monthly tier read from your app's own subscription revenue, and you will see the number before it applies to you.
Free
not priced yet
Set up, let it write your flows, and preview them in your theme.
One app. Nothing reaches a real user.
Paid tiers
not priced yet
Full autopilot: publishing, triggers, experiments, the holdout and the weekly memo.
A flat monthly price set by a band read from your app's own subscription revenue, with a quota of apps per account. Larger bands are where own-data and revenue-metric experiments become readable.
Enterprise
not priced yet
Everything above, plus a negotiated agreement priced on measured incremental revenue.
Only offered where the holdout is actually readable — see Attribution & Billing Terms for how that is measured.
Three shapes, no numbers. The free tier's limit is architectural rather than commercial — it generates and previews and stops before real users — so it will still be there when the rest is priced. During beta, publishing is open to everyone.
Why there is no number here yet
The obvious way to price a growth tool is on the growth: take a cut of the revenue you can prove you produced. We built the machinery for that — a permanent holdout, a reconciliation panel — and then measured what it takes to read it. A revenue-metric experiment needs roughly 56,000 users per arm to detect a 14% difference. On a small app that is four months for a single answer.
So for most accounts, billing on measured lift would mean either inventing the number or charging nothing. We are not going to invent it. Instead the price will come from a band read from your own subscription revenue — which is also the band that decides what the system can honestly do for you, so one number answers both questions. Lift-based pricing survives where the holdout is genuinely readable, as a negotiated arrangement.
What holds, whatever the number turns out to be
- We publish the numbers before anyone is charged. Nobody moves from free to paid without saying yes to a price they have seen.
- We do not bill for lift we cannot measure. Unreadable is reported as unreadable, never as zero and never as a guess.
- Published flows are never switched off over an invoice. They sit in your revenue path; breaking them to collect would cost you money.
- Your own screens are never in scope, on any tier.
Design partners
Anyone can sign up and start today. Alongside that we work closely with a small number of teams while autopilot is young: direct access to us, a price locked for the life of the account once there is one, and we will migrate your existing onboarding into Uplift Funnel ourselves. In return we ask for honest feedback — particularly the parts where it got something wrong — and, if it goes well, permission to talk about it.
Questions
- So what do I pay today?
- Nothing. Every account and every app is free while autopilot is in beta, including publishing, experiments and the holdout. There is no card to add and no trial clock running.
- Why is there no price on this page?
- Because there is no price yet, and writing a plausible one would be the same mistake as claiming a lift we did not measure. The architecture is decided — a flat tier read from your app's own subscription revenue, per account, with a quota of apps. The numbers are not, and the table in our own billing code is deliberately empty rather than filled with guesses.
- How will I find out what it costs?
- We publish the numbers before anyone is charged, and moving from free to paid requires you to agree to a price you have already seen. An account is never quietly converted.
- Why price on my revenue instead of on the lift you produce?
- Because on most accounts the lift is not readable, and charging for an unreadable number is how this category loses trust. A revenue-metric experiment needs roughly 56,000 users per arm to detect a 14% difference — about four months even at the top of the small band. Paying for measured incremental revenue only makes sense where the holdout can actually be read, which is why it survives as a negotiated enterprise arrangement rather than the default.
- What happens to my flows if I stop paying, later?
- They keep being served. Your published flows sit in your revenue path and switching them off to collect an invoice would cost you money — so we do not. What gets restricted is new work: generation, publishing new versions and starting new experiments. This is written into our Terms, not just promised here.
- Is the free tier a trial?
- No. The permanent free tier in the planned model does real work — setup, profile, flow generation and a live preview in your own theme — and stops before publishing to real users. During beta, publishing is free too.
- Do AI features cost extra?
- Not to you today. Generation has a real per-request cost to us, so autopilot meters its own production budget internally and stops writing new flows when an account hits its ceiling — running experiments continue, and the weekly memo says why. You are not asked to manage credits.
The attributed-revenue method — matching windows, what counts, how refunds are netted, when a month closes — is written out in full in the Attribution & Billing Terms. Nothing self-serve is billed on it today; it is the basis for negotiated agreements in the band where a holdout can be read.